MDIM Journal of Management Review and Practice
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Devayani K S1 and G. Kalpana2

First Published 5 Feb 2024. https://doi.org/10.1177/mjmrp.231225564
Article Information Volume 2, Issue 1 March 2024
Corresponding Author:

G. Kalpana, Department of Commerce, VELS Institute of Science, Technology & Advanced Studies, Pallavaram, Chennai, Tamil Nadu 600117, India.
Email: gkalpana.sms@velsuniv.ac.in

VELS Institute of Science, Technology & Advanced Studies, Chennai, Tamil Nadu, India

Department of Commerce, VELS Institute of Science, Technology & Advanced Studies, Pallavaram, Chennai, India

Creative Commons Non Commercial CC BY-NC: This article is distributed under the terms of the Creative Commons Attribution-NonCommercial 4.0 License (http://www.creativecommons.org/licenses/by-nc/4.0/) which permits non-Commercial use, reproduction and distribution of the work without further permission provided the original work is attributed.

Abstract

Cryptocurrency is a way of exchanging value over a computer network without having to go through a central authority like a bank or government. Globally, there are more than a thousand different cryptocurrencies. Eventually, cryptocurrency will be used to buy/sell goods and services, just like conventional currency. Crypto-stock exchanges are popular in India, despite cryptocurrencies being illegal. The value of virtual currencies is solely determined by supply and demand, unlike government-backed money. This article studies awareness and perceptions of cryptocurrency among people in Chennai. Convenient sampling is used to collect data from general population through a structured questionnaire. The results of this study are expected to provide valuable insights into the current gaps and challenges in terms of cryptocurrency adoption in Chennai.

Keywords

Cryptocurrency, blockchain technology, cryptography, Chennai, Bitcoin, crypto market, investments

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